 Children's Day 
Agency: TBWA\Media Arts Lab London Role: Senior Copywriter
Earth Shot on iPhone by Children​​​​​​​
Apple wanted to celebrate both Children's Day and Earth Day, which happened to fall on the same day. So, we handed iPhones to kids and let them turn landscapes and wildlife into their canvas. Through the iPhone’s camera, they captured amazing shots and videos from their own unique perspectives. To make it more fun, we paired their visuals with their playful and witty quotes.

Why can falcons see so well?

They see well so that they can catch their prey. If they couldn't , we'd have to make them wear glasses. 

How old can trees get?

 The tree I filmed was 500 years old. Actually its trunk is so wrinkly. Just like my grandma's hands.  

Why are the horses running together? 

Maybe they want to pose together and love having their photo taken.

Who lives in these rocks? 

Fairies live in these rocks. I shot a Timelapse to capture them but I think they were sleeping. 

Are goats really stubborn?

Yes they are, because I asked them to look at the camera several times, but they didn't look. I asked almost ten times. 

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