Missing
Company: Born Studios London / Mesmerise Group
A Missing Person Thriller in VR with A Mental Health Message
To me, one of the best features of virtual reality is its ability to easily foster empathy. We developed Missing to place the audience in the shoes of a dementia patient, helping them understand the challenges of living with the condition. Since this was a mental health experience, one of my main focuses as a creative director was ensuring its accessibility. I consistently challenged the team to make the experience as inclusive as possible, expanding its reach. As a result, we created an experience that relies almost entirely on eye interactions, requiring no physical movement.




Missing was a good exploration for us, both content and technology-wise. We even prepared a white paper to gather our findings, particularly about eye-tracking, during the production process. It’s available on the App Store. Feel free to try it out!
What works here?
There’s no better way to step into the shoes of someone living with dementia than through VR. Missing tells its story in a way that helps people understand the condition and how it affects everyday life.
Beyond the content, using eye-tracking as the main form of interaction made the experience feel more intuitive and also served as a good case study for exploring emerging tech, backed by a white paper.
VR Walkthrough